Operation Nightwatch

WordPress Website Design & Development

The Need

Complete rebuild of an outdated website in order to be easily managed by volunteers and organization staff.

What We Did

  • WordPress Design & Development
  • Website Development
  • Information Architecture + Sitemapping
  • Responsive & Mobile Design

The Result

A modern, responsive, website built using WordPress as a content management system customized with a pre-designed template.

About the Project

nightwatch-logo

Seattle's Operation Nightwatch offers services for the homeless by providing overnight shelter for men and women, through a series of partnerships with other area organizations. They are faith-based and have a team of volunteers that search the streets at night and help the needy with comforting words, beds to sleep in and nourishment.

In 2017, Operation Nightwatch decided it was time to upgrade their outdated HTML website. Through a series of meetings to determine goals and what was possible, Fuse IQ determined the best fit for their organization and budget was a customized pre-built WordPress template website.

How to Portray Homelessness Respectfully

One of the many challenges of promoting the work of homeless services is finding a balance of imagery that accurately portrays the struggles without disrespecting the homeless. Operation Nightwatch's image library needed an update. So through our network of local photographers, Fuse IQ was able to refer someone to come out quickly and get them some great photos for use on the site.

Man holding set of keys.
Operation Nightwatch website on Tablet, Laptop and Mobile Phone.

Custom vs Template Website

As much as we want to, at times it is not in the cards to provide fully custom web development for our clients. In those situations, when timelines or budgets constrain, we offer templated solutions in order to meet the goals in a way that finds a nice compromise for all involved. For Operation Nightwatch, this semi-custom approach meant being able to pick a pre-designed WordPress theme and customize it by choosing colors, fonts, imagery and making small template tweaks in order for it to fit the organizations guidelines and needs.

Successful Collaboration

Fuse IQ is proud to have partnered with Operation Nightwatch on this website. This semi-custom website project resulted in a modern, clean, site that is mobile responsive and easy to update through the WordPress Content Management System making it possible for site managers to regularly manage events, posts and general updates to the site.

Screenshot of Seattle Nightwatch WordPress Website

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